What does it take to transform challenges into a thriving business? Reilly Kahat, owner and founder of Pet Fit, shares his transition from a dog walker to the owner of a flourishing pet care service. Following an unforeseen business closure that left him questioning his next steps, Reilly leverages his deep affection for animals to build a community rooted business from the ground up. He explores the importance of adaptive branding, the move towards a membership-based model for consistent service, and the cultivation of a supportive team dynamic. Reflecting on the hurdles faced, including navigating through the COVID-19 pandemic, Reilly illustrates how setbacks were not just obstacles but opportunities for growth and deeper community engagement.