All tagged magazine
Ever wondered how to spot a genuine business partnership opportunity from a marketing ploy? We discuss the red flags to watch for when approached by potential partners. We share our own experiences with high-pressure sales tactics and emphasize the importance of setting boundaries and conducting thorough research. You'll learn how to maintain control during negotiations and make informed decisions. Tune in to hear valuable tips on protecting your business from misleading offers.
Do you see yourself as an investigator? What about an educator and writer? We think you should, and Arden Moore agrees. Arden has a lifetime of not only educating but also communicating difficult topics, and encourages us to take those seriously. She shares how to ask good questions, and how the right question can save you time. She also gives tips on writing and the importance of self-editing what we create.
What does publicity mean in 2021 and beyond? Why should I pay attention to it? Rachel Spencer has been working in media for over 20 years and currently runs, Publicity for Pet Businesses. She shares her experiences of what journalists are looking for in a story and how to overcome the fears of imposter syndrome so you can start sharing your stories. We cover the difference between marketing and publicity, and how you can raise your profile through engaging in the media and being seen as an expert.
