All tagged posting

454: Fighting Jealousy to Find Joy in Your Business

454: Fighting Jealousy to Find Joy in Your Business

Collin

How do you overcome jealousy? As we step into the new year, it's an opportunity to embrace both new regulations and manage our emotions effectively. We begin by discussing the FinCEN and the U.S. Beneficial Ownership Information Registry, outlining what registration entails and its requirements. We then address a common yet powerful emotion: jealousy. We explore its triggers and potential impacts on your business. We then share four practical ways to start fighting jealousy so you can have more joy in your life.

278: 5 Ways to Strengthen Your Brand

278: 5 Ways to Strengthen Your Brand

Collin

Do you have a strong brand for your pet business? Why should we be concerned about it? Our brand is being built as we operate our business so the process of strengthening our brand is purposefully steering it to better position our business in the market. We share 5 ways to start building a stronger brand today. Plus, Natasha O’Banion with Automated CEO answers, “Should I take business and marketing classes?”

270: Knowing Your Numbers

270: Knowing Your Numbers

Collin

We frequently talk about “knowing your numbers”, but what does that mean? What numbers do you need to know so you can determine if your business is healthy and growing? We discuss the five key financial numbers to know, as well as other areas to dissect to make sure your business is staying on track. From sales to website hits, we take a broad approach to look for red flags so we can make the necessary changes. Then, Natasha O’Banion answers, “How do I know if my marketing messages are landing?”

182: Client Experience with Madeline Burgos

182: Client Experience with Madeline Burgos

Collin

In 2015, Madeline and her husband, Gabriel, couldn't find a trustworthy dog walker for their beloved dog Lola. Seeing an opening, they ditched their backgrounds in computer science and business management to start Happy Bark and Tails. Passionate about customer service, Madeline shares what it means to be trustworthy and how they have adapted to changing needs in services. She discusses her methodology behind communicating their mission with their website and how they make sure they're the right fit for clients. Madeline and Gabriel also use their social media following for more than just promoting their business, and she tells us the impact it can have.

167: Conversation About Prices

167: Conversation About Prices

Collin

Have you recently thought about raising your prices? On this episode, we have a conversation about prices and dive into the pros and cons of telling your clients, how to tell them, and some rules around prices we think everyone should have. Natasha O’Banion answers, “How do I convert social media followers into clients?”

144: Marketing in 2021

144: Marketing in 2021

Collin

Finding new clients has always been challenging, even more so this past year. While the challenges have changed, the fundamentals haven’t. We have to identify who our clients are, what problems they need solved, and then tell them about our services. How that looks for each business is different as we each focus on unique clients. Natasha O’Banion answers, “What was your biggest lesson from 2020?”

085- Death of a Client's Pet

085- Death of a Client's Pet

Collin

Today we are going to discuss dealing with the death of a client’s pet. It’s not a fun topic but something that, if you are in this business long enough, you have to deal with. First we want to say that we are not experts in pet loss and bereavement. We are going to interview an expert in that in the coming months. Today we just wanted to share the experiences we’ve been through, what we’ve learned, and what has helped us. Over the 9 years we have been pet sitting, we have had several clients pets pass away, and it never really gets easier. Plus, on this week’s “Ask a Pet Biz Coach” segment with Natasha O’Banion, she answers the question, “How should I be using social media?”