All tagged professionalism

563: Elevating Professionalism with Ruby Ballesteros

563: Elevating Professionalism with Ruby Ballesteros

Collin

How do you grow a pet care business while staying true to your values? Ruby Ballesteros, owner of Ruby Red’s Pet Care, shares how she maintained her standards during tough times, leading to a surge of new clients and stronger relationships with her community. She leveraged local TV segments to educate the public about professional pet care and collaborated with small businesses to promote their services through her newsletters. By embracing opportunities and pushing herself out of her comfort zone, Ruby grew personally and professionally, while elevating her business. Her story is an inspiring example of how staying authentic and community-focused can lead to sustainable success.

486: Living Up to Your Own Standards

486: Living Up to Your Own Standards

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Can you meet the promises you make to your clients? Our goal should be to truly embody values like professionalism, dependability, and transparency. Whatever you promise your clients, these should not merely be marketing terms but actual practices, supported by robust systems. There can be significant repercussions if we fail to meet the standards we set for ourselves, and we should be prepared to defend our practices when clients hold us accountable. Ultimately, we should strive to align our practices with our core values and maintain consistency in all interactions to build and sustain trust with clients.