All tagged social proof

572: Do People Really Know Your Story?

Do potential clients really know your story, or are you just another pet business in their eyes? In this episode, we explore the power of storytelling in personal branding and marketing. We discuss why pet sitters should go beyond listing their services and instead focus on crafting a compelling narrative that resonates with their ideal clients. From sharing your mission to leveraging client success stories, they break down how to create an emotional connection that builds trust and credibility. Whether through social media, email marketing, podcasting, or community events, learn how to share your story in ways that make a lasting impact.

564: Fur Babies and the Modern Pet Parent

Discover how to meet modern pet parent expectations with Pet Sitter Confessional. We explore trends like pets as family, health-focused care, convenience, and personalization. Learn how emotional spending shapes decisions and why showcasing your services’ value matters. Get actionable tips to refine marketing, build trust, and grow your pet care business.

319: Sales Psychology of the Affluent Client

What does it mean to market to affluent clients? Sales psychology is all about knowing and understanding the needs of your clients, and providing appropriate solutions to them. Natasha O’Banion, business coach with Automated CEO, shares how to target affluent clients by having a well planned buying journey and being authentic. Natasha gives tips on identifying your ideal client, what their mentality is, and what it means that affluent clients buy with facts.