All tagged aspect

426: Managing the Pet Business Triangle: Time - People - Money

Do you consider yourself a project manager? Running a pet sitting and dog walking company, we face many unique challenges and have to be able to adapt quickly, while keeping everything organized and structured. We take the traditional project management triangle and adapt it to the pet services industry, with the primary focus being on people. Obviously pet care is a number one priority in our businesses, but the people aspect cannot be minimized and should be accounted for when taking on any visit, walk, or extended care.

421: Overcoming the Barriers to Hiring an Employee vs an Independent Contractor with Kim Ottone Tank

Do you struggle with whether to hire an employee or work with an independent contractor? Many of us face wanting to grow, find space in our life, or take a break from the day-to-day work, but then worry about whether an employee or independent contractor is the right fit. Kim Ottone Tank, owner of both Apronstrings and Staffingstrings, joins the show to help us understand what it really means to hire an employee. Kim breaks down what the differences are between an employee and an independent contractor, how that impacts our businesses, and how to understand the true costs of each.

416: How to Become Irreplaceable

Are you irreplaceable to your clients? Today, we dive into the concept of becoming "irreplaceable" and how to stand out so your clients stick with you. We stumbled upon a great quote by the legendary Coco Chanel, which we use to dissect what makes a brand or service not only unique but also indispensable. We break down our three elements of differentiation – Expectations, Experience, and Expertise – and provide some actionable steps on how to make your business truly unforgettable.

406: Making the Most of Media Exposure

We were recently asked to be on a local TV program to talk about our business, so on this episode, we discuss how you can make the most of unexpected media exposure. We also share why you need to be intentional with your business interactions, connect others with your message, and understand that your business is highly visible in your community.

396: Considerations for Starting a Remote Service Area

What should you consider before expanding to a remote service area? After a few years of trial and error, we've broken down 10 things you should ask yourself before starting in a remote area. We cover everything from planning your logistics to following local licensing and legal requirements. We also share about the biggest struggles we've faced and where you can expect to grow the most as a business owner.

382: Finding Your Approach to Social Media

How are you using social media in your business? From just having a presence to being the main powerhouse of new clients, there are an infinite number of ways to approach social media. We break down our own usage and why it’s so important to find your purpose before you create your next post. It’s all about the content, but you won’t know what to post until you figure out why you’re posting.

364: Essential Characteristics of a Thriving Pet Business Owner

What mindsets and behaviors help a pet business owner thrive? Like high quality tools, the characteristics we exhibit should help us, instead of being a hindrance to our success. It starts with knowing yourself and the kind of business you want to run. Then, you can implement the best practices. We break down five essential attitudes of a thriving pet business owner and what it looks like to implement them.