All tagged communication

541: Beyond Colors and Fonts: Building a Brand that Connects with Cagney Collins

541: Beyond Colors and Fonts: Building a Brand that Connects with Cagney Collins

Collin

Are you creating a brand that truly connects with your ideal clients? Cagney Collins, of Pet Marketing Unleashed, explores what it takes to build a brand that goes beyond colors and fonts. Cagney shares how consistency, quality visuals, and a clear brand voice work together to attract the right audience. She discusses why understanding your clients’ lifestyle and preferences is essential in crafting a brand vibe that resonates. Plus, Cagney offers tips on balancing personal preferences with the needs of your target market for a cohesive, memorable brand experience.

404: Communicating in Stressful Situations

404: Communicating in Stressful Situations

Collin

How do you handle stressful situations? From acute to chronic, we encounter all sorts of situations in running our business. As a business owner, we’re obligated to not just take care of stressful situations and emergencies, but also communicate and help others through it as well. We break down how to cope with stress in the moment. We give several strategies for effective communication and also how to plan for after the emergency is taken care of.

307: Workflows and Productivity with Doug Keeling

307: Workflows and Productivity with Doug Keeling

Collin

What does it mean to be productive? How do we get work done, other than the pet care? Doug Keeling, owner of Bad to the Bone Pet Care, joins the show to share his workflows in his business. Whether you decide to use technology or pen and paper, the first step is writing your ideas and projects down so you have a place to reference it later. From communications to implementing new ideas, Doug shares how important it is to have a review system. When you know how you work, you’re better able to get feedback and stay on track to make sure you’re accomplishing your goals and objectives.

253: Becoming an Employer

253: Becoming an Employer

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What happens after you post your job ad? Should you be doing anything else? 🤔Turns out, there are a LOT of things you need to have in place and think through. From insurance to team communication, we break down what you need to do before bringing on staff. Having a manager mindset will allow you to anticipate problems and remember that you are the authority. Then, Natasha answers, “What else can I have my staff do?”

094- Holistic Pet Care with Gillian Edwards

094- Holistic Pet Care with Gillian Edwards

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On today’s episode, Gillian Edwards, owner of Four Paws Holistic Therapy, joins us to talk all about holistic pet care. Gillian shares how pet sitters are a part of the pets care team, and how we can learn more about massage, animal communication, and the role reiki plays in their long term care.

005- Drop-ins

005- Drop-ins

Collin

We talk about all the things you should think about when doing drop-ins. We end the episode discussing communication, setting boundaries, and dealing emotionally as a pet sitter.