All tagged dog trainer

236: Power of Publicity with Rachel Spencer

236: Power of Publicity with Rachel Spencer

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What does publicity mean in 2021 and beyond? Why should I pay attention to it? Rachel Spencer has been working in media for over 20 years and currently runs, Publicity for Pet Businesses. She shares her experiences of what journalists are looking for in a story and how to overcome the fears of imposter syndrome so you can start sharing your stories. We cover the difference between marketing and publicity, and how you can raise your profile through engaging in the media and being seen as an expert.

178: Perfect is the Enemy of Progress with Josh Schermer

178: Perfect is the Enemy of Progress with Josh Schermer

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As business owners, we have to recognize that not only is our industry in constant flux, but so too are we. Pet Sitter Bible, Dog Walker University, and Sparky Go founder Josh Schermer gives his perspectives on what it means to lead in spite of fear and how to walk the line between being in control and being successful. He shares from his experiences growing his business, changing its structure, and learning to be a better leader. We also discuss his article on the state of the pet care industry and the perceptions of pet parents on the difference between an independent business and a “gig” worker.

166: Brand Photography with Petra Losonczi-Kiss

166: Brand Photography with Petra Losonczi-Kiss

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Photos are the fastest way to communicate what our business is, who our services are for, and what our ‘vibe’ is. How do we use photos in our business and what does it mean to have a branded photo? Petra Losonczi-Kiss, a Pet Business Brand Photography Specialist and owner of Petra Brand Photography, joins the show to discuss how awesome photos improve our messaging. She shares how photos help connect us with our ideal clients and how to be ourselves in front of the lens.

078- Keeping Kids Safe Around Dogs with Alicia Obando

078- Keeping Kids Safe Around Dogs with Alicia Obando

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Alicia Obando, owner of Pitter Patter Parenting, joins us to share her mission to keep dogs and kids safe together. Whether it’s a brand new puppy meeting a baby, or a pet sitter bringing their kids to a drop-in, we all have a role to play in keeping kids safe and the dogs happy.

075- Playtime Paws with Debbie Cilento

075- Playtime Paws with Debbie Cilento

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Debbie Cilento, owner of Playtime Paws and host of the ‘Your New Puppy Podcast’ shares all things puppy. As pet sitters, we often care for brand new puppies for first-time dog owners. It can be a real challenge to remain consistent and offer the best possible care. Debbie breaks down some simple things we can all do when watching even the most challenging puppies.

063- Eric Curry's Pets

063- Eric Curry's Pets

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Eric Curry, owner of Eric Curry's Pets, joins us on the show today to share what life as a pet sitter has been like in San Francisco during Covid-19, and a few tips he has for getting business going again in these uncertain times.